As a runner, Pip was always on the lookout for delicious things to eat before heading out into the great outdoors. As a firm believer that food should be super tasty, yet packed with nutrients and energy, she began making her own nut butters. Determined to keep things simple, she removed refined sugars and palm oil to celebrate the mighty nut, then added other natural ingredients for an extra flavour kick.
Launching a food brand is never easy and Pip took pretty drastic steps to get Pip & Nut to market. Back in May 2014 she entered a competition called Escape to the Shed, run by Escape the City, who were offering one start-up the chance to live rent-free – in a shed – for three months. Fighting off competition from 3,000 other entrants, Pip won! So that summer, she went from having a secure job and a normal flat, to what Pip says can only be described can only be described as a glorified garden shed to launch a nut butter brand.